Sony has created a series of mouthwatering videos showing off its entire new line of cameras and lenses. The first video below is dedicated to the Sony Alpha A77 while the second covers the NEX-7, A65, NEX-5N, the new E-mount lenses, Alpha-mount adapter and the NEX-VG20 camcorder.

We’ve particularly noted the mention of the benefits of an OLED viewfinder in terms of refresh rate over LCD. Best moment of both videos is definitely the demonstration of the A77’s 12fps burst shooting. A word of warning, watching any of these videos could significantly hurt your medium-term financial status.
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